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Website structure | Corporate Authority Website Structure vs Mini-Site Website structure

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A website structure is essentially the backbone of your website, and it’s an indirect way to control user’s behaviour once they land onto your site. A good or bad website structure can literally be the difference between success and failure when it comes to online products or services sales! A good website structure is more likely to provide you a better user experience and therefore higher conversion rate, compared to a bad website structure that will leave your potential customers be confused about your products or services you have to offer. Whether you are a Corporate or small business, having an adequate website structure will help set the fundamentals for a success in your online marketing endeavours.

Corporate Authority website structure:

  • a-Great Planning is required before you start such site, from website name, to different parent categories, to child categories, to pages you are going to include in your website structure.
  • b-Those website usually have thousands even millions of pages.
  • c- Typically developed using Joomla / Drupal based content management system. (Makes it easy to do the on-page optimization “h1, h2, h3 tags, title tags, meta tags, keywords tags”, and dynamically alter information whenever required.
  • d- Header navigation menus often contain a number of drop down sub-menus which in term when you click on each of those sub-menus, you are lead onto a number of other links that contain sub-links.
  • e- The general experience is that you often have a great experience browsing corporate authority website, due to the way they are organised and the ease to find what you are after.
  • f- Footer links usually contain important links such as: contact us, social media links, FAQ , help & resources links.

Mini-Sites Website Structure

  • a- You need an equally great planning, but only related to the data you wish to display, and how you wish to display it.
  • b- These are usually up to 10 pages sites
  • c- Typically build with WordPress content management system. A platform that is fairly straightforward to set up supported by a number of developers plugins.
  • d- Mini-sites on wordpress platform have got a great design to display all your menus either on the sidebar or on the header menu bar.
  • e- Seo plugins such as “all in one seo” allow you to set up their “title tags, meta tags, keywords tags” of each page you add onto that mini-site, which is essential good for your on-page optimization effort.
  • f- Mini-site structure on wordpress blogs are very user friendly, it’s pretty easy to manage once it is setup, and it’s often the popular choice from webmasters looking to set-up a budget site.

Either corporate authority site or mini-site structure, the 1st and foremost element you must ensure you have got is an appropriate keywords research. The entire concept an idea of a good website structure is only good if you have made you niche market research, and find the relevant keywords people are actively looking for. In which case your website structure will be representative the popular keywords currently researched by potential customers, which will in term make you website very popular with a very good off-line link building effort.

Save My System offers great on-page and off-page seo advice, consultation, and services. Contact us today for more info.

Outrageous Claims on SEO Ranking, Don’t read on if you wish to remain behind your competition!

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All the 3 below SEO claims are interconnected; they are all complementary to one another. Despite the fact that all the below claims will apply to most if not all search engines, notably the three main search engines such as: google, yahoo and bing; we will be using google as an example.

1st Claim:

On-Page Optimization is the 1st and foremost important factor to ranking higher on search engine results.

  • a- You need to ensure that you have a proper keywords research, to build your website structure around popular keywords people are actively searching for.
  • b- You need to ensure you optimize all your links titles, meta tags, keywords tags to rank for a maximum of 3 to 5 keywords for in most cases.
  • c- You need to have a high impact message, picture or video on your landing page, clear enough to catch the eye, and appealing enough to take action. This might substantially improve your conversion rate.
  • d- You need to ensure that your website codes can be scrolled by the search engines robots, and one way of doing so is to run the World Wide Web regulator (w3c.org) validator tools. Unless search engines robots can scroll your website, your website won’t be indexed on their search results, and therefore you will never rank anywhere!

2nd Claim:

Relevancy of your links is the 2nd most important factor to your search engine ranking.

  • a- It’s quintessential to place your link onto websites related to the topic of your own website page you wish to rank for. Failure to do so, will imply much more effort that might go to waste and a lost opportunity to overtake your competitors.
  • b- It is true, that acquiring High GooglePR backlinks from relevant pages is the perfect and quickest option to the first page of search engines, but those links are usually an expensive commodity to acquire, but if you can afford it, it’s definitely worth your money because the return on investment might simply be great over time.

3rd Claim:
Consistency in your link building effort is key to your 1st page ranking on google search result:

If google robots consistently detect new backlinks on a daily/weekly and monthly basics, they have no choice but to reward you for your efforts. That’s right, your heard it right: google has no choice but to rank you higher for your consistency in your back linking efforts. They will rank you higher in their search results if they do see a consistent flow of backlinks to your relevant page.
Remember: Google search result is managed by a complex algorithm that is often updated to make it better and spam proof, but ultimately, it does follow a common sense approach to determine the popularity of a website online. You run seo campaigns in order to rank higher on the organic area of the search results! A simple definition of the word “Organic” is this scenario would be: “natural search results” and “natural search results” implies continuity in the effort you are making to grow the popularity of your website. It’s hard to emphasis the important of being consistent for you to guarantee success.

SEO stands for search engine optimization, and the above seo claims are essentially all you need to outsmart your competitors and be on the 1st page of google search results. Save My System has a very good and experienced team of seo professionals that can run any size seo campaigns. Get in touch with us today for a quotation on your seo campaign.

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